The key for creating great blog content is to take a second look at the things that seem mundane to you.
The things you know by heart and take for granted have big potential for your blog content.
Don’t make assumptions about your blog readers, don’t think that they have the same level of knowledge and experience as you.
Most people that search for your keywords online will most probably be beginners who are looking to get introduced to your topic and who are looking to learn more about it. You will not believe but many people would love to read, watch, learn, spend time on and even pay to get access to, something that is so simple and so obvious to you. Something that you know much about, that sits very natural to you and that is so obvious to you that you think nobody else is interested in it or everyone else already knows everything they need to know about it.
So do not make any assumptions about your knowledge, about the topic that you are focusing on or about your visitors. Try as much as you can to think about your topic with a fresh beginner perspective. If it helps you better connect to your target audience go offline and discuss your topic with the outsiders, with newbies in your field and discover what they find interesting.
Then incorporate these learnings when creating your future blog posts, build that real bond and connection with your visitors and you are set to drastically increase your blog traffic and your network of hard core followers.